Our razor-sharp and highly skilled business development people handle inbound leads, and reach out to prospects by phone, email and LinkedIn. Our consultative style, which seeks to understand business challenges and find where your proposition fits, delivers high quality, engaged opportunities.
Strategy: We help clients develop buyer personas to understand the goals, challenges and needs of the stakeholders, in different industries and job functions, involved in buying you. We help develop and refine your proposition so that it speaks to each of those buyer personas. We then develop a targeting model to identify those prospects with the best chance of buying.
Planning: We then develop an activity plan, breaking your campaign into achievable sprints, complete with metrics and milestones to allow you to monitor performance and measure success.
Execution: Once it reaches time to get hands-on, we deliver using outbound calling & appointment setting, outbound email marketing, LinkedIn outreach & social selling and webinars.
Conversion: Closing the deal is as important as the lead up, and we provide support with the later stages of the sales process, offering support with pitching and coaching in sales and busines development.